‘Celebrate the movies in all of us’ is the tagline for the new design of the 84th Academy Awards poster.
Unveiled by the Academy of Motion Picture Arts and Sciences, the poster features the iconic Oscar statuette alongside images from some of the most memorable Oscar winners in the past eight decades. They include GONE WITH THE WIND (1939). CASABLANCA (1943), GIANT (1956), THE SOUND OF MUSIC (1965), THE GODFATHER (1972), DRIVING MISS DAISY (1989), FORREST GUMP (1994) and GLADIATOR (2000).
The poster’s design is meant to give audiences the feeling of the emotional connection we all have with the movies. ‘Whether it’s a first date or a holiday gathering with friends or family, movies are a big part of our memory,’ said Academy President Tom Sherak. ‘The Academy Awards not only honor the excellence of these movies, but also celebrate what they mean to us as a culture and to each of us individually.’
Award-winning graphic designer Anthony Goldschmidt created the artwork, along with Mark and Karen Crawford of the design firm Blood&Chocolate.
The posters will be available to theatres internationally, along with a theatrical trailer, on 6th January, while the nominations for the 84th Academy Awards will be announced live on Tuesday 24th January in the Academy’s Samuel Goldwyn Theatre.
The awards ceremony will take place on Sunday 26th February at the Kodak Theatre at Hollywood and Highland Centre and will be televised live at 7 p.m. EST in more than 225 countries worldwide.
Source: Coming Soon
