Have a look at this thing. This is an aeroplane, doubling up as a massive portable billboard to promote the release of the upcoming Peter Jackson movie THE HOBBIT: AN UNEXPECTED JOURNEY. Air New Zealand teamed up with the folks at New Line and Warner Brothers to deliver the 777-300 aircraft which is currently sitting at London Heathrow airport, ready to fly the cast of the movie to the global premiere of THE HOBBIT: AN UNEXPECTED JOURNEY on 28th November in Wellington, New Zealand.
The film is released everywhere next month and Peter Jackson had this to say:
“It’s wonderful to see such a stunning image to celebrate THE HOBBIT: AN UNEXPECTED JOURNEY on one of Air New Zealand’s largest international aircraft. It’s a unique representation of the innovation and creativity of New Zealanders and a great opportunity to show off the incomparably beautiful landscape of this country.”
Air New Zealand will launch a second flying billboard next year utilising another of its long haul aircraft to celebrate the second movie in the trilogy! UPDATED! We’ve got some great group shots of the cast, as they arrived in New Zealand, we just wish we were there to enjoy the flight and eventual party, no doubt!
Source: Air New Zealand
