Elton John’s production company Rocket Pictures have announced that they’ve purchased the rights to the Andrew Lloyd Webber and Tim Rice musical JOSEPH AND THE AMAZING TECHNICOLOR DREAMCOAT, with plans to turn it into an animation.
Originally written for school productions, the popularity of the musical soared, leading to a West End and Broadway stage show. Elton will executive produce alongside his partner David Furnish and company CEO Steve Hamilton Shaw. JOSEPH will be the follow-up to the 2011 animated comedy GNOMEO AND JULIET, which starred the voices of James McAvoy and Emily Blunt.
Although I’ve never seen JOSEPH, I know that GNOMEO AND JULIET was popular with children and adults alike, especially as it was based on a story everyone recognises. Another attempt at an animated adaptation obviously fits the saying ‘if it isn’t broken, why fix it’ – but will it be as successful as the original?
Source: Deadline
