Last weekend saw the film BAFTA’s take over London. We were there (checkout our red carpet snaps here) and the event was a star-studded affair. It’s not just films that the organisation celebrate though they also award the talent within the television, television craft, gaming and children’s television worlds. This means that we are can look forwards to many more awards ceremonies which can mean only one thing – more red carpet arrivals. With that in mind The British Academy of Film and Television Arts yesterday announced that House of Fraser is the new title sponsor for the British Academy Television Awards.
House of Fraser, the premium British department store, has been styling BAFTA’s Television Awards nominees and citation readers as the Official Men’s and Women’s fashion partner for the last three years and, as title sponsor, House of Fraser will continue to lend its style credentials to the red carpet event.
Amanda Berry OBE, Chief Executive of BAFTA, said:
“I am absolutely delighted to welcome House of Fraser as our title sponsor of the British Academy Television Awards. Our relationship over the last three years has been a real success story, and we look forward to celebrating the very best in television together at the Awards on Sunday 10 May.”
John King, Chief Executive of House of Fraser, said:
“The British Academy Television Awards celebrate the very best in television talent and creativity while reinforcing British broadcasting’s reputation as the best in the world. House of Fraser is delighted to become the Title Sponsor of the Awards, emphasizing our commitment in recognising and supporting both established and emerging British talent.”
The House of Fraser British Academy Television Awards and the British Academy Television Craft Awards are presented annually to recognise, honour and reward individuals for outstanding achievement in television. This year’s British Academy Television Craft Awards will take place on Sunday 26 April at the Brewery, in the City of London. This year’s House of Fraser British Academy Television Awards will take place on Sunday 10 May at the Theatre Royal Drury Lane.
Source: BAFTA